Tory Burch’s Bunny Knot: Why Fashion Editors Are Eyeing This Under-$500 Luxury Bag

A signature stitch takes shape

The Bunny Knot collection centers on a decorative stitch formed by two interlinking loops, echoing Tory Burch’s double-T logo. The detail is described as playful and practical, with a minimalist look and intricate finish.

The shoulder bag has a chain strap and flap closure. It comes in two sizes and several fabrications, with black leather presented as a classic option for a modern heirloom piece.

A lower-priced luxury option

At under $500, the Bunny Knot Shoulder Bag is positioned as an alternative for shoppers whose budgets do not stretch to more expensive luxury handbags. The article compares its price with Chanel’s 2.55 Bag, listed at $13,800. The page notes that ELLE editors selected its featured items and may earn a commission from purchases made through them.

Runway debut and campaign

Amelia Gray helped introduce the new house signature at Tory Burch’s fall/winter 2026 runway show. Alex Consani and Awar Odhiang appear in the first Bunny Knot campaign. Amanda Seyfried has already adopted the style, and the article anticipates interest from editors, influencers and other fashion insiders in the coming months.

The motif across the collection

Related details appear elsewhere in the label’s fall collection. Flats use similar diamond-shaped quilting and interlocking stitches, while brass knots decorate cardigans and button-up shirts. The motif is also reworked as sleek hardware on high-vamp heels and loafers. Bunny belt buckles, stud earrings and brooches are possible future extensions mentioned in the article.