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The CEO of Edward Jones said one risky decision made her career take off

Penny Pennington left investment banking more than 20 years ago and joined Edward Jones in 2000. She now leads the investment advisory firm.

Early in her career, she questioned whether her personal presence made a difference. At Edward Jones, she came to see authenticity as important when helping clients make major financial decisions.

Pennington said clients can build trust when they see her as credible, reliable and genuinely interested in them.

She also realized she could represent the firm and its clients without suppressing her personality. Pennington credits letting go of expectations to fit someone else’s mold with helping her career progress.

Her account highlights how personal style and trust can matter in client-facing financial work. The article does not describe any further career changes or plans.

Key points

  • Pennington joined Edward Jones in 2000 after leaving investment banking.
  • She says authenticity helps build trust with clients and their families.
  • Pennington credits being herself with advancing her career.
Read the original on Business Insider ↗

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