A New Poster Marks Star Wars’ 50 Years as Lucasfilm Officially Celebrates With a Limited-Time Release

A poster rooted in Star Wars history
Poster art has helped shape Star Wars imagery since the film’s 1977 release. That year’s poster by Greg and Tim Hidebrandt combined science-fiction pulp style with the era’s look, becoming an enduring franchise image.
Drew Struzan later painted posters for the 1997 Special Editions and the Prequel Trilogy. Ferguson has previously made anniversary art for The Empire Strikes Back and Return of the Jedi, as well as posters for other Star Wars titles.
Ferguson’s anniversary design
Ferguson’s latest work is for the 50th anniversary re-release of the original Star Wars film. Its design uses the franchise’s original trapezoid-shaped logo, rather than the version familiar from the opening crawl.
The poster does not include A New Hope, a subtitle added in later revisions. The visual choices give the new artwork a deliberate connection to the 1977 release.
Pre-orders and prices
The poster will be offered with English and Japanese logo treatments, each in standard or metallic ink. Standard prints cost $65 each, or $125 for both English and Japanese editions; metallic versions cost $75 each and are limited.
Pre-orders begin at BottleneckGallery.com on November 13 at noon ET. The sale ends at 11:59 p.m. ET on Thursday, November 19.
Key points
- Lucasfilm commissioned Matt Ferguson to create a poster for Star Wars’ 50th anniversary re-release.
- The design uses the original trapezoid-shaped logo and leaves off the later A New Hope subtitle.
- Standard prints cost $65 each; metallic editions cost $75 each and are limited.
- Pre-orders run from November 13 at noon ET through November 19 at 11:59 p.m. ET.

