Expanding to more than 2,650 theaters, A24’s 3-hour viral sensation is officially becoming a box office monster

A wide expansion lifts earnings

You Can See Everything earned $15 million in its first domestic weekend, playing in a little more than 800 theaters. A24 increased the release to more than 2,650 theaters the following weekend, and the film nearly overtook Clayface for the top spot.

The expansion follows a record-breaking debut and reflects A24’s efforts to scale up its releases. The article points to Civil War, The Drama and Primetime as examples of the distributor’s recent progress.

Holmes documentary draws attention

Nathan Fielder and Lance Oppenheim co-directed the three-hour film, which follows disgraced entrepreneur Elizabeth Holmes in the period before she was incarcerated for fraud. Her story has also been told in Hulu’s limited series The Dropout and HBO’s documentary The Inventor: Out for Blood in Silicon Valley.

A24 filmed the documentary covertly and unveiled it during a secret screening at September’s Telluride Film Festival. The article describes the film’s marketing strategy as engaging and says the movie has received excellent reviews.

Awards campaign may follow

Reports say A24 plans to campaign for a Best Picture nomination. If nominated, the documentary would be the first film of its kind to receive that recognition, according to the article. The piece also highlights the horror film Backrooms, which became A24’s highest-grossing movie, earning $400 million worldwide against a reported $10 million budget.