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Unclear Counting Methods: Jazeera Probe Exposes Fake Viewing Numbers for Israeli Counter-Film

Reported by Al Jazeera · October 15, 2026Written by Sureno from Al Jazeera's reporting. The full article stays on Al Jazeera.

How the website changed

The website nazadocumentary.com was registered on September 16, days after NAZA premiered, through Cloudflare. Its owner’s details were hidden. The Internet Archive’s Wayback Machine showed the site first presented itself as NAZA’s official website, with information about its directors, screenings and press. It also framed the film as exposing systems behind what it called the calculated mass killing of terrorists in Gaza. By September 30, that page had been replaced by a new title: “NAZA: The Real Story”.

Data from the web analytics platform Semrush shows that 80 percent of the website’s initial visits originated from Israel. [Semrush]
Data from the web analytics platform Semrush shows that 80 percent of the website’s initial visits originated from Israel. [Semrush]

Views differ sharply

The website claimed more than 44 million views, but the full 49-minute film on its official YouTube channel had fewer than 130,000 views by September 30. The website counter was therefore roughly 336 times higher than the YouTube figure.

The YouTube channel had fewer than 2,000 subscribers, while the film’s X account had 170 followers. The investigation examined domain registries, web archives, source code and three independent traffic tools.

Tracking remains unclear

The site collects viewing data without making it public. After about 25 seconds of playback, it sends a “watch-tracker” file that identifies a viewing session and which parts were watched.

Semrush analytics reveal that direct links were the primary traffic source for the Israeli counter-film’s website in October. [Semrush]
Semrush analytics reveal that direct links were the primary traffic source for the Israeli counter-film’s website in October. [Semrush]

Film’s directors faced threats

The counter-film was created in response to the global resonance of NAZA. Its directors, Yuval Abraham and Rachel Szor, were accused of treason.

Key points

  • The counter-film’s website claimed more than 44 million views.
  • Its full YouTube version had fewer than 130,000 views by September 30.
  • The website’s counter was roughly 336 times the YouTube figure.
  • The site collects viewing data, but it is unknown whether that data powers its counter.
Read the original on Al Jazeera ↗

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